Riding for a Cause: Lisa Etkins and the Ride Hard Challenge

Riding for a Cause: Lisa Etkins and the Ride Hard Challenge In September 2019, Lisa Etkins, with tears in her eyes, accepted the very first check Ride Hard Breathe Easy ever wrote. The $13,000 donation was earmarked for lung cancer patients—her patients—and Lisa was overwhelmed. Then she said something that still shapes who we are […]